The idea
We have all seen them. On the subway, on airplanes, on hikes in nature, and in shopping malls. They are everywhere, and there seem to be as many colour and style variants as there are purposes for using a Kånken bag. The idea with the Kånken feature wall was to create a pattern from some of the many variations of bags and colors that Fjällräven have produced for the many style preferences of the their consumers.



